Interior of a modern industrial building featuring "Software AG" branding and industrial equipment with large windows and a bright, open layout.

SOFTWARE AG
MxD TOUR

CLIENT
SOFTWARE AG


CREATIVE DIRECTION
PRODUCTION
POST PRODUCTION

overview

We collaborated with Software AG to produce a video showing off their new booth inside MxD’s factory of the future.

A man in a gray suit and blue shirt stands in front of a booth with "Software AG" displayed on a screen. The name "Sean Riley" and title "Senior Director for Global Industry at Software AG" appear on the image.
Interior of a modern industrial building with a large Software AG sign and windows reflecting ceiling lights.
Interior of industrial facility with "Software AG" sign.
Indoor tech exhibit with 'Software AG' signage in a modern industrial setting.
Man in business attire and mask using a laptop at a technology exhibit with a backpack beside him.
Person typing on a Dell laptop with a suit sleeve visible.
Person wearing a face mask and suit, working in an office or technical environment, with computer monitors and office equipment in the background.
A man in a suit speaking in an industrial setting with equipment and a monitor in the background.
Sign in a modern industrial setting reading 'Empowering manufacturers to become disrupters.'
A man in a suit giving a presentation in a technology or industrial setting with screens displaying graphics and the logo "Software AG." A small robotic arm is visible on a white table beside him.
Wall with a red and black logo consisting of connected letters "M" and "D" followed by the word "Learn" inside a building with exposed ductwork and a security camera.
Robotic arm engraving a wooden plaque with a connected computer interface on display.
Exterior of MXD's facility labeled 'Factory of the Future' with large windows and a modern entrance, surrounded by trees and parking area.
Building facade with MXD logo and 'Factory of the Future' text.

credits

Production Company: Clark Street Collective
Edit & Color: Clark Street Collective